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Trade Show - JCB at the 2008 Conexpo
The System
We constructed a huge three storey structure, 54m x 18m x 9m high, which featured a clear span atrium with staircases leading to mezzanine floors. The structure was supported with a space roof, which was built onsite and lifted on in three sections by crane. The roof has two purposes, a contemporary design feature for the external building negating the need internal supports and enabling the creation of a large and impressive indoor open space. The system also featured a tinted glass facade creating an elegant visual statement.
Specialist Structures Delivered
- Unlimited design support over a six month development period, providing consultation and technical drawings for each stage of the design process.
- Compliance with the demanding local building regulations.
- US union liaison, sourcing, training and managing local labour to make up 75% of our build team, as specified by state law.
- Logistical planning, ensuring the entire kit was shipped and delivered on-time, coordinating 20+ trailers for just in time delivery to Las Vegas.
Client: TPN for JCB
Event: Conexpo US
Date: 2008
Introduction
After working with Specialist Structures on the JCB stand for the 2005 Conexpo, Conduit were familiar with the possibilities of our Space building system and wanted to use it to create a showpiece structure for JCB at the 2008 Conexpo in Las Vegas, USA.
The Vision
The structure needed to work as a temporary sales and marketing HQ for JCB for the duration of the show, enabling them to see and meet large volumes of prospects and clients in a showcase environment. To support this function, the structure needed to house reception areas, meeting rooms and areas, working office space, a dining hall, restaurant and JCB shop.
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